PBV – The Future

Portugal Bike Value (PBV) is a project created in 2015 by ABIMOTA, this initiative aims to promote the Portuguese two-wheel row across borders. In 2019, Portugal established itself as the largest European bicycle producer, with two million and 700 thousand units, and national exports reached more than 400 million Euros.
Urban mobility trends, based on global directives, prevail sit in accessible, safe, pleasant space with urban and human quality. This reality creates the space for the adoption of a new culture of mobility capable of instilling new habits in urban travel, that is, this is how the gentle modes of mobility start to assume a preponderant role.
We are experiencing an environment of growth in the soft mobility sector, which is expected to be sustained in the coming decades.

The session consists in a brief presentation of the future development strategy of the PBV and the soft mobility sector Portuguese by ABIMOTA.