Portugal Bike Value to Showcase Innovation at SPOKEN Sydney 2025

19/06/2025 Event Presence 0

ABIMOTA, through its Portugal Bike Value (PBV) initiative, is proud to announce its participation in SPOKEN Sydney 2025, the premier event for premium cycling in Australia. Located at Booth 55, the Portuguese delegation will highlight cutting-edge advancements in sustainable mobility, electric bikes, and next-generation manufacturing under the AM2R project (Mobilizing Agenda for Business Innovation in the Two-Wheeler Sector). Financed by the PRR/Next Generation EU funds, AM2R acts as a powerful accelerator. This ambitious initiative involves a consortium of 44 entities.

The Australian market’s rapid growth in premium and e-bike segments—forecasted to grow at a 19.1% CAGR—aligns directly with Portugal’s strengths in advanced materials, Industry 4.0 digitalization, and eco-conscious production. At SPOKEN, PBV will present a curated selection of high-performance products, including ultra-lightweight carbon frames, electric cargo solutions, and components engineered for precision and sustainability.

This participation underscores Portugal’s position as a strategic partner for brands seeking innovation, quality, and supply chain reliability. With a focus on B2B partnerships, B2C brand equity, and media engagement, the booth will serve as a hub for exploring collaboration opportunities with Australian distributors, retailers, and influencers.

Why Visit Booth 55?

Discover Portugal’s €213 million-driven AM2R innovations, nearly €200 million has already been deployed.
Experience flagship products from the PBV cluster, including award-winning components and e-mobility solutions.
Connect with industry leaders and learn how Portugal’s integrated ecosystem addresses global market demands.

The Portuguese two-wheel industry, supported by BIKiNNOV’s R&D infrastructure and a network of 90+ companies, is uniquely positioned to meet Australia’s evolving needs. By bridging advanced technology with European craftsmanship, ABIMOTA aims to redefine the future of cycling in this key market.

We invite stakeholders, media, and cycling enthusiasts to engage with Portugal’s innovation leaders and explore the future of sustainable mobility at SPOKEN Sydney 2025.